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Heritage style for modern life

Those That Know brings together the best heritage apparel and accessories from Japan and around the world. Our collection is inspired by vintage military, workwear, sportswear and outdoor clothing. We’re a small store providing a personal service, sharing carefully selected independent brands who create ethically made, life-long lasting pieces.

New and recommended

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Features & guides

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RoToTo Socks guide

RoToTo socks – a guide to the finest Japanese socks

Find the perfect pair of RoToTo socks for your feet with information about models, sizing and care, in our in-depth guide to the finest socks around.

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Edmund Hilary wearing a Ventile jacket during a British Trans-Antarctic expedition, 1950s

Ventile history: Wartime innovation to vintage icon

Uncover the story of Ventile – crafted for WWII pilots, embraced by explorers and celebrated by vintage lovers for its timeless blend of durability and style.

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Japanese Denim

“Amerkaji” and Japan’s take on American style

Find out why Japanese Americana and the ‘made in Japan’ label has become such a recognisable mark of quality in heritage clothing

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Marlon Brando wearing a loopwheel t-shirt in A Streetcar Named Desire

Loopwheel t-shirts: the Those That Know guide

We take a deep dive into loopwheel t-shirts and explain what loopwheeling is, how it’s done and what it means for the clothing it produces.

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Interviews

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A vintage circular knitting machine being set up by its operator

Loop & Weft interview: in conversation with Ryota Yamasaki

We chat to Loop & Weft owner Ryota Yamasaki about his life in the Japanese garment industry, being inspired by nature and his enviable vintage collection.

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Milestone Basement interview

Milestone Basement interview: a conversation with Yuki Nagaoka

We chat to Milestone Basement boss Yuki Nagaoka about denim, looking forwards rather than backwards, Zen and Japanese hip hop.

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Two Ears Brand bandannas

Interview with Jonathan Lukacek/The Bandanna Almanac

We chat with Jonathan Lukacek about The Two Ears Brand and One Ear Brand and find out what goes into making the world’s finest selvedge bandannas.

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John Tesoriero

The Papa Nui Cap Co. interview with John Tesoriero

A conversation with The Papa, John Tesoriero about the Papa Nui brand, his influences and what goes into making the world’s finest caps and hats.

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