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Red Rabbit Trading Co.
Heritage style for modern life
Those That Know brings together the best heritage apparel and accessories from Japan and around the world. Our collection is inspired by vintage military, workwear, sportswear and outdoor clothing. We’re a small store providing a personal service, sharing carefully selected independent brands who create ethically made, life-long lasting pieces.
AVANT Magazine
RoToTo
Alberton Japan
PRAS footwear
New and recommended
Features & guides
The story of Fred Harvey-era Jewellery
Designed to appeal to curious travellers in the early 20th century, but since adopted by vintage enthusiasts. Learn about the jewellery inspired by the landscape of the South Western USA
Ventile history: Wartime innovation to vintage icon
Uncover the story of Ventile – crafted for WWII pilots, embraced by explorers and celebrated by vintage lovers for its timeless blend of durability and style.
“Amerkaji” and Japan’s take on American style
Find out why Japanese Americana and the ‘made in Japan’ label has become such a recognisable mark of quality in heritage clothing
Loopwheel t-shirts: the Those That Know guide
We take a deep dive into loopwheel t-shirts and explain what loopwheeling is, how it’s done and what it means for the clothing it produces.
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Interviews
Loop & Weft interview: in conversation with Ryota Yamasaki
We chat to Loop & Weft owner Ryota Yamasaki about his life in the Japanese garment industry, being inspired by nature and his enviable vintage collection.
Milestone Basement interview: a conversation with Yuki Nagaoka
We chat to Milestone Basement boss Yuki Nagaoka about denim, looking forwards rather than backwards, Zen and Japanese hip hop.
Interview with Jonathan Lukacek/The Bandanna Almanac
We chat with Jonathan Lukacek about The Two Ears Brand and One Ear Brand and find out what goes into making the world’s finest selvedge bandannas.
The Papa Nui Cap Co. interview with John Tesoriero
A conversation with The Papa, John Tesoriero about the Papa Nui brand, his influences and what goes into making the world’s finest caps and hats.