Based in Kojima, in Okayama Prefecture, The Strike Gold is owned and operated by the Yamamoto family, who have dedicated the past decade to producing the world’s finest denim and making clothing of the highest quality. The result of their efforts is a name and reputation that sits right at the top of the list of Japanese Denim brands.
The Strike Gold brand is known for its innovative and heavily textured proprietary denims, with each one being full of character and individuality. Tohru Yamamoto, the brand’s head, strives to achieve perfection in every piece the brand manufactures with a combination of the finest raw materials and unsurpassed attention to detail. Zimbabwean cotton, indigo rope dyeing, custom iron rivets and the use of vintage shuttle looms are just a few of the details you can expect.
The Strike Gold jeans will last a lifetime and are known for their incredible potential for high-contrast fades, developing an incredible patina that reflects the life of their wearer.
These jeans have been washed once so expect minimal or no further shrinkage. We recommend washing your jeans when required either by hand or separately in a machine at 30 degrees.
Delivery & Returns
We want shopping with Those That Know to be easy. To make sure you’re completely satisfied with your experience with us we have a simple Shipping & Returns process.
We use Royal Mail Tracked 48 and International Tracked to send our orders in most cases. The shipping cost is calculated based on your location and the weight of your order. You can find out more about shipping costs on our shipping page. The average shipping times are:
- UK – Delivery in 48 hours
- Europe – Delivery in 3-5 working days
- Rest of World – Delivery in 6-7 working days
We aim to ship all orders within 24 hours of receipt or on the next working day. Once your order has shipped, you will receive a tracking reference to your email address.
We’re happy to accept returns or exchanges of orders in new and unworn condition with original packaging within 14 days of receipt. To return your order, please contact us first at [email protected].
Unless we have made a mistake with your order, we cannot accept returns of socks, magazines or books.
For more information about returns, see our returns page.